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Coffee Shop Owner

Food Service

You followed your dream of owning a coffee shop, and now you're the person who worries about rent, payroll, bean sourcing, equipment repairs, and whether that new oat milk brand is worth the price increase. You're a barista, landlord negotiator, Instagram marketer, and small business accountant all in one body. The latte art better be perfect — your name's on the sign.

Salary Range

Low

$35k

Median

$62k

High

$120k

10-Year Growth

3%

US Workers

40K

Education

No formal education required (business experience essential)

Environment

indoor

Tools & Technical Skills

  • ▸Business plan development & financial management
  • ▸Coffee sourcing & roasting knowledge
  • ▸Vendor & distributor negotiations
  • ▸Payroll & accounting software
  • ▸Lease negotiation & real estate basics
  • ▸Social media marketing & branding
  • ▸Health code compliance & permitting

People & Mindset Skills

  • ▸Entrepreneurial mindset
  • ▸Financial discipline
  • ▸Leadership
  • ▸Adaptability
  • ▸Customer service
  • ▸Stress tolerance
  • ▸Networking

What you'll actually do

  • 01Check the bank account first thing and do the mental math on whether you can make payroll
  • 02Source and negotiate coffee bean contracts with roasters or importers
  • 03Manage social media because hiring a marketing person isn't in the budget yet
  • 04Cover shifts when someone calls out — because the owner is always the backup plan
  • 05Handle repairs, permits, and landlord conversations that drain your soul
  • 06Taste-test new menu items and pretend it's not the best part of your day
  • 07Stare at the P&L spreadsheet and wonder if 'passion' counts as revenue

Career Path

Where this role sits in the bigger picture — and where it can take you.

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